The design of the NEW Structure Jig™ is to increase the hook up ratio and decrease the tendency to hang up versus traditional jigs used for structure fishing. The special Owner® 2X strong Cutting Point® hook has a Zero degree line tie for a straight pull with the hook point for better penetration, the unique Cobra Head’s™ position puts less material in the hook gap for a better bite and its tapered nose helps reduce lip blow out. The Cobra Head™ shape and weedguard angle reduce hang ups and the wide bottom footprint of the head help increase feel of the bottom. The jig also has chip resistant paint and premium skirts. Renowned jig fisherman, Denny Brauer was part of the design team. All this combined to make the Denny Brauer Structure Jig™ the best jig you can cast to structure, hook up and land the big ones!