Berkley is one of the biggest fishing tackle manufacturers, known for their Havoc, Gulp, Gulp Alive, and Powerbait brands.


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  1. Berkley Gulp! Alive! Marinade

    Berkley Gulp! Alive! Marinade

    Starting at: $2.99

    The Berkley Gulp! Alive! Marinade is an intense attractant combined with natural live bait taste. It is designed to enhance Gulp! and Gulp! Alive! bait by marinating in the bucket or bag. Mix and match scents to create your own secret recipe.

    • Enhance effectiveness of Gulp! and Gulp! Alive! Baits
    • Mix and match scents to create your own secret recipe
    • Intense natural scent
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  2. Black

    Berkley Half Head Jig Head

    Starting at: $3.99

    Berkley got together with their pro staff to create the Half Head Jig Head which has been engineered to be sharp, strong, and reliable. There is no paint in the hook eye for fast, easy line connection. A durable finish allows the head to keep it's appearance bite after bite.

    1/16 oz. - 8 per pack
    1/8 oz. - 7 per pack
    1/4 oz. - 6 per pack
    3/8 oz. - 5 per pack

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  3. Berkley Steelon Nylon Coated Wire

    Berkley Steelon Nylon Coated Wire

    Starting at: $2.99

    When it comes to terminal tackle, we can sum up our performance in just one word - strength. Berkley® Steelon Nylon Coated Wire is guaranteed to handle the toughest tests.

    • Nylon coating provides extra protection to reduce wire fray
    • Seven- strand construction improves flexibility and reduces kinking
    • Available in bright and black finish
    • 30' Spools
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  4. Berkley Vanish Fluorocarbon

    Berkley Vanish Fluorocarbon

    Starting at: $12.99

    Easy-casting Berkley Vanish has become the top-selling mainline fluorocarbon in the U.S. and Canada. We have been continuously improving the Vanish formula since it was introduced 15 years ago, to ensure your satisfaction. One of the great values in 100% fluorocarbon line!

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  5. Berkley Trilene Sensation Professional Grade

    Berkley Trilene Sensation Professional Grade

    Starting at: $9.99

    Professional grade Trilene Sensation has been trusted by the Berkley pro staff for more than a decade. With extreme strength-per-diameter, it is still flexible and manageable. This strength allows Berkley to make it in smaller diameters for better lure action and castability. The breakthrough multi-polymer nylon formula has less stretch and holds more of its strength when wet compared to other nylon monos for sensitivity and control.

    FEATURES

    • A PROFESSIONAL GRADE MONO - EXTREME STRENGTH, SENSITIVITY AND CONTROL
    • Ultra Strong and Thin - Our highest strength-per-diameter mono - wet or dry
    • Ultra Sensitive - Super sensitivity for detecting light bites
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  6. Crystal

    Berkley FireLine Ultra 8

    Starting at: $19.99

    Berkley has used their famous Fireline process to thermally fuse an incredibly strong 8 carrier Dyneema PE fiber braid, creating Berkley FireLine Ultra 8! The FireLine Ultra 8 is tougher, rounder, and smoother, delivering longer casts and reeling in bigger fish than ever before. Compared to classic Fireline, Ultra 8 is 4X more abrasion resistant, casts 10% further, and handles better!

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  7. Berkley Trilene XL

    Berkley Trilene XL

    Starting at: $16.99

    The Best Berkley Trilene XL Ever! America's Best Selling Monofilament is Stronger AND Smoother than ever! Improved formula has 20% greater knot strength and over 50% greater wet strength! 20% more flexible -- enhancing the Maximum Manageability that has made Trilene XL® famous.

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  8. Mean Green

    Berkley Powerbait Maxscent D-Worm

    Starting at: $6.99

    The Berkley Powerbait Maxscent D-Worm is an incredibly realistic worm bait that employs Berkley's highly effective Maxscent technology. Ideal for finesse techniques, the D-Worm has a natural action and texture that entices fish. Use it as a shaky head worm or on a drop shot rig for maximum results. This worm releases clouds of highly potent scent that fish can't resist, making this one of the most effective worms you will ever use!

    The Berkley Powerbait Maxscent D-Worm is 5.5" long. 10 worms per pack.

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  9. Alabama Craw

    Berkley Powerbait Fight'N Bug

    Starting at: $4.49

    The Berkley Powerbait Fight'N Bug imitates a crawdad that is trying to get away and then defend itself. It's unique claws have an action unseen before in a crawdad. The little legs up front have really quick action on the fall when rigged on a lighter Texas Rig. Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish! Learn More
  10. Bullfrog

    Berkley Powerbait Rib Toad

    Starting at: $4.99

    The Berkley Powerbait Rib Toad was designed to be ideal for fishing in and around heavy cover. This soft plastic frog has two ringed arms and J-shaped claws that create lots of movement and move plenty of water to get the attention of big fish. This bait is perfect to use with many techniques and can be fished alone or as a trailer. The Rib Toad is also infused with Berkley's Powerbait formula to attract fish and get them to hold on after the bite!

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